The Bridge Magazine

The official quarterly magazine of SwissCham China and the Swiss Chamber of Commerce Hong Kong.

China is already the second largest pharmaceutical market in the world and with increasing concerns about health, the market is sure to grow. Hong Chow, General Manager of Roche Pharmaceuticals China, talks with The Bridge about the China market and how one of Switzerland’s most successful companies has positioned the country as an integral part of its world operations.

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随着人们对健康越来越关注,中国已经成为了全球第二大医药市场,并且市场需求仍在增长。罗氏制药中国总经理周虹对话《桥》杂志,探讨了罗氏作为瑞士最成功的企业之一,是如何将中国市场的布局纳入其全球战略中不可分割的一部分。

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